The Public Service of Wallonia (SPW) launched a call for tenders for one of its events to create a visual adaptable to various media.

Guided nature walks, carriage rides, light catering, photo booth, and more: this was the program for the two family days organized by the SPW in August 2022. The goal was to highlight these activities to promote the event.

Clean illustrations, rounded shapes, and vibrant blocks of color come together in a visual that can be easily adapted across different media: this was the winning combination. On posters, flyers, social media posts, and web banners, this design was showcased everywhere ! Just like the families enjoying themselves during those two days.