As part of an HR recruitment campaign for their hotels abroad, TUI approached us with a concept designed to reach a specific target group. Nearly 150 sales representative positions were to be filled, with trilingual profiles (English, French and Dutch).

  • Client


  • Mission

    Advertising campaign

It was then that we came up with several concept ideas, which we had the opportunity to develop in a second collaboration with TUI a year later. Thanks to the creative freedom granted by the client, our campaign found itself displayed on every street corner and public transport in Brussels.

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