Sortlist, nicknamed "the agency of agencies", is the quintessential Belgian success story ! In 2014, Charles De Groote, Michael Valette, Nicolas Finet, and Thibaut Vanderhofstadt, four friends freshly graduated, took on a challenge : to create a platform that connects businesses with service providers in marketing, advertising, and web development. Quickly propelled by several impressive fundraising rounds, Sortlist became the go-to reference thanks to its unique database (80,000 providers worldwide).

• Among its clients are Amazon, Nike, Red Bull, Sony, as well as numerous SMEs.
• Today, the company has around one hundred employees and clients in over 100 countries (90% of its revenue is generated abroad) !

We managed several public relations campaigns for the company:

• An awareness campaign that allowed us to work on the brand's image and story. This earned us 23 results in 17 different media outlets, including L'Echo, La Libre, La Libre Éco, Forbes, Canal Z, LN24, Sudinfo, L'Avenir, La DH, BXFM, etc.
• We issued a second press release about the addition of Nicolas Debray and Jean-Marc Legrand, two iconic figures of Belgian entrepreneurship, to the board, which garnered nice coverage in Digimedia, CCI Mad, and PUB.
• In May 2024, the agency expanded its services to IT. We relayed this news in Trends-Tendances, L'Echo, PUB, and La Libre Eco.
• A few months later, in October 2024, the startup launched a virtual budgeting assistant, which was covered by Trends-Tendances, La Libre, La Libre Eco, and CCI Mag.